Expert Tips: Social Media for Small Business Growth

Date: September 04, 2024

Social media beginners and veterans alike can expand their reach with potential followers and customers

If you have ever wondered how to create more of a social media following or how to start using social media for your small business, the Small Business Rundown has tips for you. Special guest Jamie Trull, Financial Literacy Coach and Profit Strategist, provides basic tips and strategies to boost your social media presence.

Trull has a background in finance as a CPA and has spent the last five years building her Virtual CFO company, Balance CFO LLC. She has first-hand experience using social media to expand her business, which she started by creating a Facebook group which now has over 40,000 members.

In this podcast, Trull shares her social media knowledge to help small business owners expand their reach with potential followers and customers. The episode provides:

  • Tips on which platforms to use
  • Finding a strategy that works for your business
  • How to leverage your content most effectively
  • Transitioning relationships from followers to customers
  • Quality vs. quantity of posts
  • And more!

“The best way to grow is by creating content that’s helpful to people, that they’re really looking for, and that is valuable,” explains Trull. She posts a new video once a week on her YouTube channel, runs a Facebook group, and offers a free guide to reducing taxes for business owners.

Hear more from Jamie on the Small Business Rundown.

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